New Products

Color Cosmetics’ Coffee Trend Perks Up Weak Hair Colors with LumiShine’s Mocha and Natural Biege Permanent Crème Shades

Trending chocolate-brown and vanilla-latte tones take brunette and blonde hair up a notch—or shot!

Coffee-inspired lip products have been all the hype this summer (hello, Summer Fridays’ Iced Coffee Lip Butter Balm and Lip Lab’s new Dark Chocolate Espresso flavor). Now, consumers are craving that rich coffee color in their hair. Capitalizing on this coffee trend in color cosmetics, LumiShine has introduced a new Mocha and Natural Beige permanent color series. These intermixable crème shades are suitable for brunette and blonde hair while providing 100% gray coverage and built-in bond-build...

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